Gia Watkins headshotGia Watkins

Service

AI Visibility.
Be the firm ChatGPT, Perplexity, and Google's AI actually recommend.

Established firms whose buyers now ask AI tools for recommendations before they ever Google.

The problem

Your competitors are getting named inside ChatGPT and Perplexity answers. You're not. The buying decision is being shaped before a prospect ever lands on your site — and right now, you're invisible to the part of the funnel that matters most.

What you get

Outcomes worth paying for.

  • Get named when prospects ask AI tools for recommendations in your category
  • Own the questions buyers ask before they ever visit a website
  • Build the structured authority signals AI models actually consume
  • Track and improve your share of AI mentions over time

What’s included

Concrete deliverables.

  • AI visibility audit across the major models
  • Schema, entity, and content architecture built for AI consumption
  • Authority content that AI tools cite (not just rank)
  • Quarterly tracking of AI mentions vs. competitors

How we deliver this

Built for your site — custom or WordPress.

Every deliverable below is real, buildable work — not a report that sits in a folder. We can execute it on the site I build for you, or on your existing WordPress site. The outputs are the same; the stack is what changes.

AI visibility audit across the major models

We query ChatGPT, Perplexity, Google AI / Gemini, and Claude with the exact questions your buyers ask. You get a scored report showing where you appear, where competitors appear, and why the model chose them. On a custom build, this feeds directly into the site architecture. On WordPress, it feeds into a prioritized fix list we implement in place.

Schema, entity, and content architecture

AI engines read structure, not just sentences. We implement the hidden labels (schema/structured data), entity relationships, and content hierarchy that help models understand who you are, what you do, and who you serve. Custom builds get this clean from the start. WordPress sites get it through careful plugin selection, custom fields, and markup cleanup — without breaking what's already working.

Authority content AI tools cite

We build pages that answer buyer questions directly, with the specificity and sourcing AI models reward. These pages also rank, but their primary job is to become the source AI engines reference. On a custom site, they're built into the content architecture. On WordPress, we publish them as pages or posts and wire them into your taxonomy and internal linking.

Quarterly tracking of AI mentions

AI visibility moves fast. We re-run the same buyer queries each quarter and report your share of mentions, competitor movement, and what changed. This is model-agnostic research, not a dashboard plugin. The report tells you what's working and what to adjust next.

A custom build gives us cleaner markup, faster pages, and tighter control over what AI crawlers see. WordPress has more moving parts, but if you have years of content and SEO equity there, we optimize in place rather than starting over. The right choice depends on where you are now — not on a one-size-fits-all stack.

Investment

Setup from $3,000 · Ongoing from $1,500/mo

Most engagements start with the $750 Online Presence Audit, then move into setup and a monthly retainer once we know what we’re building.